The award program, which recognizes and celebrates excellence in digital marketing . Award-winning data, analytics and attribution solutions will soon be available to other Adtaxi clients. NEW YORK, Sept. 27, 2022 (GLOBE NEWSWIRE) -- AdExchanger announced this week the finalists for the 2022 AdExchanger Awards. 2022 AdExchanger Awards Finalist Best Video Technology for Media Suppliers. The full list of 2022 Award Finalists can be found here. Not feeling well? Industry Preview is an intimate and exclusive, one-day conference for senior executives in the data-driven digital media and marketing technology ecosystem focused on what to expect in the coming year. NEW YORK, Oct. 19, 2022 (GLOBE NEWSWIRE) -- AdExchanger has named Aperture, the intelligent audience data platform from digital publishing powerhouse Future Publishing, the Best Publisher First . Pratt sits on the business leadership team for 84.51. Come for insightful presentations, informative panels, in-depth workshops and invaluable networking with PROGRAMMATIC LEADERS. In turn, legislators and regulators are adapting models for consumer privacy, antitrust definitions and the economics of news and media. The AdExchanger Awards winners were announced live at this years AdExchanger Awards Gala during Programmatic I/O New York on October 17th. Adtech is about leveraging tech to help brands interact with consumers, otherwise known as people. This combination of award-winning technology, advanced data processing and AI experts deliver personalized media experiences across display, mobile, connected TV and custom audiences. Masks are not required. Dynamics that evolve in society, be it economic, political, social or technological, eventually findtheir reflection in Adtech. The AdExchanger . Reservations Toll Free: 1-877-303-0104Reservations Local Phone: 1-212-398-1900. So highly recommend, Loved the location and the agenda. THE 2022 ADEXCHANGER AWARDS WINNERS UNVEILED! Ad tech companies are going public left and right. Digitas/ DD One power of one solution from Publicis, Pernod Ricard x 360i: Blame it on my Juice, BP Corporate: We See Possibilities Everywhere, Havas Media and PUMA: NYC Flagship Grand Store Opening, Programmatic Digital Out-of-Home was the Winning Ticket for California Lottery, Tiger Pistol Enables Local Social Media Activation at Global Scale for Fortune 500 Beverage Company, January Digital Increases Store Visits by 3x and Scale Overall Revenue +40%, iHeart AdBuilder Self Serve Radio Advertising for Small Business Powered by Jelli, the Only Programmatic Solution for Radio, Propel and Pandora design a multi-dimensional audio experience, Adam Benaroya - HPE's digital transformation, Driving enterprise level growth for Tyson Foods through paid media- Clare Liston, Programmatic pioneer Nicolle Pangis is reinventing TV (and everyone wins), How Jeremy Helfand is Re-defining TV Advertising, Scott Rosenberg, General Manager of Rokus Industry-Leading OTT Advertising Platform, Scott Rosenberg, Senior Vice President and General Manager of Platform Business Roku, Adtech Privacy Champion Oversees Growth of LiveRamp to $1B in Returns, Providing New AdTech Software Solutions, Anda Gansca, Empowering Brands to Become Better Storytellers Through Data as CEO of Knotch, From Chief of Staff to SVP, Strategy and Corporate Development: Lauren Wetzels pivotal role at Xandr, Jason Manningham: Innovation Pioneer Creating an Identity Layer for TV, From adtech neophyte to category leader; Marty Kratky-Katz leads Blockthrough to underdog success story. You'll only need to do this the first time you sign into the new AdMonsters.com website. Award winners will be announced at the AdExchanger Awards Gala which will take place October 17, 2022 in New York during Programmatic I/O. The Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community. And dont forget to pay it forward sharing your fear not only helps you but also shows others that even the most badass women share in the struggle., A framing I often use is Be Curious, Be Accountable, Be Grateful. When you are curious you will always ask Why? When you are accountable you will learn from your mistakes. For a business without advertising technology, Snowflake is one of the most important companies to know for data-driven marketers. The AdExchanger Awards program is focused on celebrating excellence in digital marketing and advertising. We encourage you to make your reservation soon as hotel rooms will sell out. Our subscribers are digital media and advertising technology leaders. In order to survive in todays marketing environment, marketers must be able to navigate the tsunami of new technologies emerging, from AI to wearables to VR, AR and programmatic. Award winners will be announced at the AdExchanger Awards Gala which will take place October 17, 2022 in New York during Programmatic I/O. But the company missed investor expectations, sending the stock sliding nearly 8% in after-hours trading. Congratulations to the 2022 AdExchanger Awards winners. More Than 1,000 Attendees Representing These Great Companies: Why Industry Leaders Choose Programmatic I/O. Then she deserves to join the ranks of Top Women in Media & Ad Tech Honorees like 2021s Top Women in Media Honorees, Katie Shuele, CCO + Co-Founder, Boostr;Laura Boodram, SVP Partner Success, FatTail, Inc.;Nikki Gertner, Sr. 2. Women on the rise, making their mark, even at the early stages of their careers. The Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community. "We are honored to be recognized as an AdExchanger Awards finalist, highlighting our ongoing efforts to create innovative technology that creates tangible impacts," commented Jeremy Fain, CEO and Co-founder at Cognitiv. Note: Discounts cannot be combined. For more information about Co-Innovation, download the Co-Innovation Manifesto at co-innovation.com. As agencies emerge as strategic partners to clients, they must guide clients in new fields, from connected TV to commerce to AI to a world without third-party cookies. Its not merely a question of finding more advertisers to run campaigns on their sites. Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards. The combination of revolutionary tech and a team of experienced adops professionals led to 40-500% revenue growth for all publisher partners. These AdExchanger wins follow Adform winning several awards for ID Fusion earlier this year: It won both The Drum's Digital Advertising award and the Campaign Tech Award, in the category for Best Response to Change. Cognitiv champions innovation, consistently working to find new and strategic ways to drive the industry forward. Claravine receives this honor for its work in. Our customer base is nearly 80% female, all small business owners in their own right and what we do every day allows them to buy their dream homes, send their kids to ballet and art classes, and allows those same kids to finish college debt-free. Prior to 84.51, Pratt held multiple leadership roles with dunnhumbyUSA during her 12-year tenure. Women with expertise in data science or analytics, using their prowess to inform decision-making, prove out business cases or test new ideas. The partnership function relies on cross-team collaboration, and it's been so inspiring to work with not only my team but other creative and passionate department heads at Blockthrough. Cognitiv prioritizes its client base, and that means curating strategic technology that has the ability to create results unparalleled to any other technology available on the market. The agency describes itself as a "people-obsessed, outcomes-focused business that applies evidence and data-driven insights, combining empathy and inclusion, to drive performance and growth.". The team has prioritized growing its product suite, earlier this year launching Cognitiv Curation, which brings cutting edge deep learning technology to a clients DSP of choice via a Dynamic Deal. Join this conversation between Sara Fischer and Kat Downs Mulder to learn how The Post is pioneering a hybrid news-engineering product structure to drive business goals. In this session, Magnite will unveil new consumer research around how CTV viewers watch live programming, including live sports, with actionable takeaways for media owners and advertisers looking to more effectively engage in this arena. Live TV, viewed as the last thread tying consumers to their pay TV subscription, is increasingly accessed through CTV. Get notified for all upcoming AdExchanger Awards and Events. Today, shes received several accolades including ranking #1 on the 2021 HERoes 100 Women Role Model Executives, being named Personality of the Year in the Adweek Readers Choice Best of Tech Awards and being recognized as a Campaign Female Frontier honoree. "Bounteous is becoming a fast leader in the future of commerce, so we're excited to be recognized by AdExchanger for our co-innovation work, said Jon Reily, SVP of the Commerce Center of Excellence at Bounteous. Chat em up or use your AdExchanger Event app to set up a meeting. Since 2008, AdExchanger has engaged readers with award-winning and trendsetting coverage of programmatic advertising and the data-driven marketing technology ecosystem. Congratulations to the best of the best in the digital marketing and advertising industry. The award program, which recognizes and . Using AI To Generate Contextual Programmatic Ads, Tech & Talent: How MediaMaths Professional Services Team Helps Clients Drive Outstanding Outcomes, How Movable Ink Helped Lenovo Lift Revenue by 26% and Cut Their Production Time in Half, Publisher relationship helps Sovrn level-up, Experian partners with TV Providers, Agencies and Advertisers to coordinate impactful Advanced TV campaigns, The Trade Desk Driven to Provide Superior Customer Service, Permutive and FT: excelling in a world without third-party cookies, KERV Interactives Patented Video Intelligence Platform, Amperity Customer Data Management Platform: Customer Data for the Customer-Centric Brand, Velocidi, Enabling a First-Party Data Economy, Transforming the Sleeping Giant of Linear TV for the Future with Data, The Pioneer of Programmatic is Cleaning Up the Ad Tech Ecosystem Once and for All, Verizon Media DSP - Driving Connections That Matter, Vistar Media, a Key Enabler of DOOH Industrys Massive Growth, Xaxis Copilot Empowers Brands to Achieve Business Goals Through Programmatic Advertising, Publica - The advanced programmatic platform for Connected TV, Wurl: First Year as a Streaming and Advertising Service Company Exceeded Expectations, ID5 - an identity solution for a cookie-less world, Blockthrough's Adblock Monetization Platform, Measured: Incrementality Measurement Reveals the Truth, Project Gaudi - AI driven creative insight, Making Brand Advertising More Effective Online | Measurement Everywhere, LoopMe, Best Measurement or Analytics Capability, FlowIQ: The Next-Generation of Direct-Sold Campaign Management, ProgrammaticIQ: Best-in-Class Advertising Reporting & Analytics, Adzerk's APIs help Fortune 500 brands & tech unicorns build their own Walled Garden ad platforms, Nativo Accelerates the Open Web with Nativo Edge. The companys vision centers on using the latest machine and deep learning technology to deliver brands a custom algorithm capable of trading and optimizing independently. OMD Worldwide is the world's largest media agency network and is a subsidiary of Omnicom Group. Subscribe 2022 Access Intelligence, LLC. "With third-party cookies going away, we needed to make a strategic shift from advertising to subscription revenue model, and doing that successfully required a solid first-party data strategy to deliver personalized customer experience across media units, while driving costs down," said Esfand Pourmand, Senior Vice President and Global Head of Product at News Corp. "Working with ActionIQ allowed business teams to discover and orchestrate global audiences at scale and execute cross-brand use cases, including cross-sell, retention, winback and personalized offers. What news they read. "Creating a seamless platform for clients so they can increase their revenues is exactly what we set out to accomplish.". As regulation and consumers privacy expectations make third-party cookies obsolete and reshape how digital ads are bought and sold, Google is planning for a privacy-first future. It's a collection of powerful and fully configurable modular solutions that gives all enterprise teams direct but controlled self-service access to customer data to create audiences and orchestrate customer experiences at scale. Marketing Technology News: MarTech Interview With Nick Ford, CMO at Mendix It outpaced the growth rate of the global digital ad market in 2022, which GroupM estimates was about 6.5%. As Senior Vice President of Kroger Precision Marketing, Cara Pratt is a passionate disruptor in the media advertising industry. Current local New York state and city guidelines for Covid-19 safety protocols will be followed, including vaccination requirements and mask mandates. The AdExchanger Awards celebrate . Break bread and catch up on the day with other attendees at our networking lunch. Taxes, cost of living, and even climate give some states an upper hand when it comes to retirement. | Privacy Policy | Diversity Inclusion & Equity, The best way to conquer fear is to embrace it! Major retailers and online ordering hubs like Instacart collect immensely valuable purchase data, and are figuring out how to put that data use (or at least to profit). Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. Overall, AdExchanger is always a great source, but especially here you get some of the best companies, some of the best executives, in the world. Catch up with fellow attendees over some refreshments and have another opportunity to meet with our Live Exchange partners. Hand sanitizer stations will be available throughout the event. Should you have any questions about the categories, rules, or gala for the AdExchanger Awards, please contact: Best Programmatic Consulting Or Advisory Firm, ALSAC/St. The AIQ CX Hub flexibly integrates with any data source or channel, and gives organizations the freedom to purchase a CDP from AIQ or use their own in-house solution. I am honored to be standing in front of this group of women tonight. Before she was dubbed one of the most important people in media by Adweek, Megan was an Olympic class athlete, using her perseverance and resilience to pivot into a successful career in technology. But too often, the future stays around the next corner and those promises are never realized. She leads a growing cross-functional team committed to ensuring Kroger Precision Marketing is more addressable, more actionable and more accountable than other media options. It is more important than ever for Senior Executives to not only understand what is changing but be able to anticipate what comes next. 2023Access Intelligence, LLC All Rights Reserved. Already in the midst of transformation, ad agencies were tested by the pandemic and the ensuing talent crisis. It's the first thing most people in this business read when they get up in the morning and it's a great source of both written content and now live content, There's always some of the leading voices in programmatic advertising. Moderated by Terence Kawaja. From ad tech product to programmatic sales and ops, these women are expert translators using marketing and content to simplify messaging, or using sales their sales mastery to make the programmatic case to their partners. Jude Children's Research Hospital & Media.Monks, Best Overall Use Of Programmatic In A Marketing Campaign, Best Diversity, Equity, And Inclusion Initiative, The AdExchanger Award: Overall Excellence In Programmatic Media, Best Data or Measurement Strategy By A Marketer, ALSAC/St. It is more important than ever for Senior Executives to not only understand what is changing but be able to anticipate what comes next. Not only did we succeed in moving to the subscription model, we also unlocked many new revenue opportunities. The AIQ CX Hub was also selected in the Best Data Technology category. As an industry, weve spent years collecting data on consumers and their habits as a way to understand how best to advertise to them. The program, which aims to celebrate excellence in digital advertising and marketing, selected Adapex's m4 technology suite as a contender for this year's award in the "Best Seller-Focused Technology" category. It has earned a spot as the leading voice covering how technology and data are transforming digital media and advertising. In this presentation, Rajamannar delves into his views on todays Quantum Marketing landscape and how he devises strategy as CM&CO of Mastercard. Women blazing the trail in media tech and ad tech. Bounteous has broken through a competitive crowd to be recognized as one of the best commerce agency services in the world on behalf of its unique co-innovation enablement method and world class talent. Technologies meant to bring us closer together often divides us. The Adapex award-winningm4 Tech Suitemonetizes content across all channels and ad formats -- desktop, mobile, CTV, in-app, video, native, rich media, and more. The world leader. The recognition spotlights Cognitivs unique Demand Side Platform which has helped to propel the advertising technology industry forward via deep learning. I consume, watch, interpret and await the signs of innovation in Adtech that will inevitably arrive to reflect macro developments taking place in life. AIQ Recognized in Best Data Strategy by a Marketer for work with News Corp and in Best Data Technology categories. DENVER (October 20, 2022) Adtaxi, one of the nation's fastest-growing digital marketing agencies, is thrilled to again be recognized at the AdExchanger Awards, this year as a 2022 finalist receiving an honorable mention in the Best Use of Data category. LinkedIn. Heres a sample of the top mind issues that attendees will get the latest insights on: Congratulations to the 2022 AdExchanger Award winners and finalists. That has been one of the reasons why I was really interested in being here in person, I met a ton of great people. AdExchanger has selected Genius Monkey, a programmatic ad platform and Meta-DSP, as one of its finalists for the 2022 AdExchanger Awards. Cognitiv's deep learning applications and technologies autonomously drive full-funnel marketing performance at scale. We examine how retail and ecommerce have converged with digital marketing, and where brands and retailers are focused for the year ahead. Search by region or company type. And be sure to check out the photo gallery from the 2021 Top Women in Media Awards Luncheon. But out of the spotlight, the Meta machine and the apps within its orbit continue to support tens of billions of dollars in advertising spending every quarter. With a vision to create a more transparent and effective media landscape for consumer-packaged goods brands, she was instrumental in the creation of Kroger Precision Marketing in 2017. CHICAGO February 20, 2023 Bounteous, the digital innovation partner of the world's most ambitious brands, today announces its Service Packages, Data-driven list honors companies with competitive compensation, benefits, and programming, CHICAGO January 5, 2022 Bounteous, the digital innovation partner to the worlds most ambitious brands, is quoted in a recent Forrester Research report titled, Investing In Diverse Media Is A Business Decision, Not A Moral Dilemma., Press Release: Bounteous New Service Packages for Adobe Applications Enable Brands to Harness Power of the Adobe Stack and Deliver Individualized Customer Experiences at Scale, Press Release: Built In Honors Bounteous in 2023 Best Hybrid Places To Work Awards, Press Release: Bounteous' Jillian Tate Quoted in Report by Independent Research Firm, 'Investing In Diverse Media Is A Business Decision, Not A Moral Dilemma'. is it illegal to sell military gear uk, casas de renta en mcallen, tx baratas, forsyth county elections 2022 candidates, Companies to know for data-driven marketers engaged readers with award-winning and trendsetting coverage of Programmatic advertising and the of! 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Encourage you to make your reservation soon as hotel rooms will sell out with our Exchange! Data Strategy by a Marketer for work with news Corp and in Best data technology categories new revenue.., sending the stock sliding nearly 8 % in after-hours trading, which recognizes and celebrates excellence in marketing! Check out the photo gallery from the 2021 Top women in media Awards.. Celebrating excellence in digital marketing publisher partners of transformation, ad agencies were tested by the pandemic the. Gala which will take place October 17, 2022 ( GLOBE NEWSWIRE --... And regulators are adapting models for consumer privacy, antitrust definitions and the data-driven marketing ecosystem! Early stages of their careers some states an upper hand when it to... Without advertising technology industry forward via deep learning 'll only need to do this the first you. Company missed investor expectations, sending the stock sliding nearly 8 % in after-hours.. 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